GIFA (Geneva Infant Feeding Association) operates since more than 40 years for the protection, promotion and support of breastfeeding.

GIFA is a non profit organisation based in Geneva, Switzerland. GIFA is also the international liaison office for IBFAN (International Baby Food Action Network) which counts 270 groupes and is present in 168 countries worldwide. This video of 7 minutes introduces you to IBFAN’s history and current activities. It was realized on the occasion oft the the celebration for the 40 years of the International Code international en 2021.

GIFA, as well as all groups of the IBFAN network, adopts the 7 guiding principles of IBFAN and does not receive finances, donations or presents in any form from the baby food industry or any other company not conform with the International Code of marketing of breastmilk substitutes.

GIFA mission is to protect, promote and support optimal infant and young child feeding practices at the global scale within the framework of the Global Strategy for Infant and Young Child Feeding and the International Code of Marketing of Breastmilk Substitutes, through networking, policy advocacy at all levels, capacity building and information sharing.

GIFA vision is a fair and healthy society, free from commercial pressures, where every child enjoys the highest attainable standard of health, where breastfeeding is the norm in infant and young child feeding, and where women and families have the opportunity to provide optimal care for their children.